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GALLERY

BodyCard

DSI Products supplies special design promotional products. One of these is the BodyCard (r), a protecting cover to safely store up to 7 credit cards and other cards. The cover can be opened to make access to the cards easy and clear. As the BodyCard can be printed with any message it is an effective promotional gift item.

The Bodycard is also sold to end-users, and to show it on the shop's counter for impulse buyers an attractive display unit was needed. Both the product and the display have been designed by Spirid designers in Rijswijk (NL).

The BodyCard (r)
Left:
the BodyCard

Right:
the display design (excl the back).
 The BodyCard display

This display unit is where DeskProto comes in, as a model was needed to evaluate the display in actual shop situations. Questions like whether or not the products can be easily taken off, or whether or not they will fall off too easily, cannot be answered without real-life testing.

Toolpaths in DeskProto
Left:
Toolpaths for a styling block model

Right:
Simulation of the result.
 Machining simulation in DeskProto

A simple styling block model in foam (solid block) was sufficient for that aim: very easy to machine in DeskProto. As can be seen in the pictures the model had to be tilted a bit for machining: the opening direction of the mould needed to be oriented vertically.

machining in foam
Left:
Machining the foam block

Right:
the styling block model in foam.
 the resulting foam model.

The Styling Block Model was machined in a light type of Poly URethane foam (PUR foam): very easy to machine. This material was OK as the forces applied on the model were minimal, and also no perfect finishing was needed.
The picture of the resulting model does not include the back: a printed board, attached to the back of the display. This board is for extra promotion, and also to support the cards that stand on the display.

The resulting product.
Display (the resulting real product) with BodyCards, on the counter of a gas station..